Lotus Cars, Thurstaston Wirral


			Lotus Cars






			Copyright logo's & photo's
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			Lotus Wirral. Lotus Dealers Wirral & N.W.

			It all started with Lotus for Dereliott Conversions, both Derek and John were keen Lotus enthusiasts who set up Dereliott Conversions as a race preparation company, but it was Lotus Racing in the late 60's who persuaded them to start dealing with their production cars and in turn with the general public. They were originally appointed as Lotus Service Dealers in 1969 and later moved from their workshops in Hoylake to their new premises in Thurstaston, and following extensive building works with the addition of a new showroom they then became Lotus Main Dealers for Wirral. Dereliott Conversions were the country's largest Service Dealer, their workshops and product knowledge was second to non and people travelled to them from all over the country to have their cars serviced They were particularly renowned for their engine fine tuning for which they had an enviable reputation. Only Dereliott managed to get my Elan to run smooth even in rush hour traffic (webmaster). Their parts department was legendary and they supplied Lotus parts all over the world, I recall my brother telling me that he phoned Lotus when looking for an obscure part for his Elan and was told by Lotus that the best place to try was Dereliott Conversions, they had it. he lived in London I lived on the Wirral so I got the part and posted it to him. They regularly shipped parts to Lotus owners clubs as far away as Australia, Canada and Japan amongst many others.






















			Did YOU own a LOTUS? Let us know all about it.
			If you think WE may have sold it, then we may still have some records, so:
			Drop us a quick E-mail
			See below: 1970's Lotus Photo's, Bochures & Art Work

			Click to Enlarge, then click back button.
			Lotus Elan +2
			Believed to be the first ever brochure for the Elan +2, now rare and collectable.


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		How It All Started
			P1 front cover	Page 2


	Dealerships



		Press Articles
			P3	P4


	Press Adverts



		Promotions
			P5	P6


	Dereliott Sprint



		Dereliott Rally Car
			P7	P8


	TVR



		Lotus
			P9	P10


	Maserati &
	DeTomaso


		Scimitar

			Page 11	P12 / back cover
			Click to Enlarge
	Lancia		Lotus Elan 2+2S130 & Elan 2+2S130/5
			New multi page brochure, some pages are in black & white due to print costs


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			P1 front cover	Page 2







			P3	P4







			P5	P6







			Page 7	P8 / back cover








			Single leaflet front & back. 2+2S130








			Fold out brochure 2+2 S130 front







			P2	P3

			Lotus Model Range







			P1 front cover	Page 2
			2+2S130/5 with Metal Flake Silver Roof







			P3	P4







			Page 5 back cover

			Lotus Europa Twin Cam







			P1 front cover	P2 back cover

			Lotus Elan Sprint







			Single leaflet front & back

			Lotus Elan Sprint







			P1 front cover	P2







			P3	P4







			P5	P6 back cover

			Click to Enlarge, then click back button.
			Lotus Elite
			1974 brought the new breed of Lotus as they moved away from the enthusiast market dropping the Elan and Europa and entered the executive market with the introduction of the Elite. A new customer profile was sought and to access it Lotus produced a range of up market glossy brochures for the Elite.











			P1 front cover	P2 back cover







			P1 front cover	P2







			P3	P4







			P5	P6 back cover
			Click to Enlarge, then click back button.
			Lotus Eclat







			P1 front cover	P2







			P3	P4







			P5	P6 back cover
			Click to Enlarge, then click back button
			Lotus Esprit







			P1 front cover	P2







			P3	P4







			P5	P6 back cover
			Click to Enlarge, then click back button
			copyright still exists on logo's, photo's & Line Art

			Brochure Text
			Outstanding Lotus proved performance. Outstanding Lotus engineering construction. 4 valves per cylinder twin overhead cam engine provides 160 BHP. Luxury seats for four adults. 'Wedge' profile for low drag and minimum lift. At constant 50mph better than 40mpg. Track-proven air ducted radiator system. Huge area of glass for optimum visibility. Well balanced front disc rear drum braking system. Low-profile tyre design to give maximum road adhesion. Unique 'Ital-Design' interior combining beauty and practicality. 'Ring-of-steel' crash resistant passenger compartment. This car will be available in 4 derivatives designated Elite 500, 501, 502 and 503.








			Lotus Cars Fibreglass
			Lotus produced this leaflet explaining how Fibreglass is being introduced into the motor industry, amongst others. GFRP as its known, Glass Fibre Reinforced Plastic is the material of choice for Lotus body work and that of many other specialist car manufacturer's.







			Lotus Line Art







			Lotus Elite







			Lotus Elite







			Lotus Esprit







			Lotus Éclat SPRINT








			Éclat Esprit Elite	Esprit








			Éclat Sprint	Esprit
			Click to Enlarge, then click back button
			Lotus Price List's
			Lotus Prices increased on a regular basis particularly back in 1976 / 77 when we had high inflation. In 1976 Lotus had 3 prices increases and 4 in 1977.









			From 14th. January 1976








			From 3rd. July 1976








			From 4th. October 1976








			From 1st February 1977








			From 2nd. May 1977








			From 1st. August 1977








			From 31st. October 1977








			From 27th. February 1978








			From 1st September 1979
			Click to Enlarge, then click back button

			Lotus Cars Wirral
			Lotus Dealers Thurstaston Wirral






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